SAM 344 UNIT 6 Essay Example | Topics and Well Written Essays - 250 words

SAM 344 UNIT 6 - Essay Example Nike manufactures shoes of various shapes, styles, and sizes as per the preferences and tastes of every buyer. Therefore, customers have the opportunity to choose from a variety and thus, not limited to one product type (Pitts, & Stotlar, 125). However, the market for shoe products is segmented since customers have varied preferences and tastes that the product meets. Therefore, Nike strives to ensure that its customers derive the best from the product as per the market segmentation (Carbasho, 12. I think the shoe products from Nike continue to evolve and pass through various stages as it grows to meet the ever-evolving needs of the customers. This is to ensure that the products do not become out of date and irrelevant to customers as well as to their needs at different periods. Nike Company provides a variety of sport products; a variety of shoe, equipment products and sport attires. For instance, one of the company’s brands, Cole Haan has a range of casual footwear, a lineup of dress and as well as various accessories for women, men, and children (Carbasho, 14). Furthermore, it markets headgear and sells small plastic products to various manufactures and through Nike IHM Inc. Other products produced and marketed by Nike include skate blades, protective gear, hockey sticks, and hockey jerseys among other accessories. Nike’s pricing is designed in a manner that is competitive to that of other rival firms dealing with shoe products. Moreover, its pricing is on a basis of quality segment as target buyers. Its pricing strategy uses vertical integration in determining price as they control and engage participants at various levels or channels of operations. This aids in controlling costs and thus influences product pricing (Carbasho, 14). The shoes produced by Nike are distributed to the exclusive Nike stores as well as multi – brand stores all over the globe. It sells the shoes to over 20,000 retail accounts within

Intergovernmental Panel on Climate Change Essay

Intergovernmental Panel on Climate Change - Essay Example Professor Timothy Francis Ball is one of the most prominent names amongst the people that are against the theory of occurrence of global warming. Initially Dr. Timothy used to completely disagree with the concept of current occurrence of global warming, but as the results got more accurate and more funds were allotted to research on the intensity of warming, the professor stated that he never questioned the occurrence of global warming, but only the reasons for such climatic changes, which he firmly believes are not human-induced (Ottawa Citizen). Later on, the professor changed his stance once more and argued that the climate is cooling down since the 40s’ as satellite imaging shows cooling in certain areas. (Ball)   Dr. Timothy’s philosophies were hyped after he received several death threats on his e-mail account after he appeared in a documentary film which tried to convey that global warming is a hoax (Ingraham 280); but the e-mail threat is quite dubious as the professor never reported it to authorities and only claimed that he had received such threats; which gives rise to a speculation that this was possibly a strategy to increase the sales of the movie.   Dr. Robert Carter, another prominent geologist, states that figures of IPCC show no increase in â€Å"human-induced† warming since the late 90s’ and rejects the warnings issued by the IPCC in the matter. The claim by the doctor is highly dubious as the results do indeed show a steady increase in the rising in carbon emissions, and hence the correlation amongst carbon emissions and warming could not be rejected. (Carter)